Together with WOMEN INC. Inc and BrandedU we are raising awareness for this shocking fact: in the Netherlands, there are more CEOs called Peter than CEOs who are women. Such a stunning lack of diversity at the top simply shouldn’t exist. Women are structurally underrepresented in executive positions, while diversity at the top is proven to boost profits. It’s time for this to change! That’s why we’re calling on all women to speak out on this issue. Change your first name to Peter on LinkedIn this week and share this post.